This article will help you understand the benefits of self adhesive vinyl labels and using them to your advantage.
Firstly, why use more expensive labels against the cheaper paper labels? Although paper labels are cheaper than vinyl labels, they are not suited to anywhere near as many jobs and it can be a false economy to buy them. Vinyl labels are great for products such as wine bottle or other sorts of drinks because they are resistant to the moisture so will keep your products looking immaculate. One of the big uses for self adhesive vinyl labels is for power tools or machinery on building sites and this is because they tools and machinery will go through heavy weather all year round so using paper labels is not an option.
Many companies use self adhesive vinyl labels for advertisements on the side of their buildings or on windows of cars. The advantage of using vinyl labels for this is that they are very affordable and can be printed in any design so are great for advertising. The down side of using vinyl coated labels for this, is that once the campaign has finished then more often than not the label will need to be thrown away. It involves a bit of forward thinking but is worth taking in mind whether you will run the same advertising campaign again. If so then it may be more advisable to find a permanent solution that you can use again and again.
With advances in technology and materials being easier to get your hands on, vinyl labels are becoming even more affordable and are a great tool for small business. One idea that you tend to see more and more often is the use of your own car as advertising. The only cost in doing this is to purchase the label itself and possible get it fitted to your car. When you consider the average person still does over 12,000 miles per year, then just think how many people will have seen the side of your vehicle so for the sake of purchasing a large label and possibly getting it designed, you have a 24 hour a day, 7 days a week, 52 week a year advertisement.
In conclusion, I think it is clear that these wonderful, cheap and hard wearing labels should not be overlooked as a valid form of bringing in customers for small businesses.